The Rarest Oud?

I just returned from visiting my lifelong teacher, and the man I consider the greatest oud distiller alive. He asked how my work is going and I told him about our People’s Series, or rather the idea of making oud ‘cheap...

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People’s Series

You might have heard the gossip. All that End of Oud talk of ours is bogus. Just a marketing ploy, they say. Oud is abundant and here to stay, they say. You see their campaign slogans everywhere: Democratize, and Make Oud...

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Oud or Bitcoin?

“It Just Works” Back in the day, I was looking for a dedicated MP3 player. Sound quality and durability were the main things I was after. It didn’t matter which brand, as long as it was not Apple. No way I was buying an...

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The End of Sandalwood

We were in for quite a shock recently. We distilled Santal Royale four years ago. Since then some things have changed. To distill the same caliber oil from our 70’s granules today will now cost us double what it did in...

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